Also called “Public Affairs” and “Issues Management”, we at Finese PR believe that Corporate Affairs is both of these and much beyond. To us, an effective Corporate Affairs campaign maps all stakeholders and then look at reaching out to all of them in the most effective fashion.
We at Finese PR believe that it is the fundamental right of any organization to lobby, to argue, to defend and to promote their point of view and business, but this should all be done in a transparent and ethical fashion. Advocacy campaigns have been successfully implemented by Finese PR where the focus has been on reaching out to the relevant decision makers and putting across our position in an effective and lucid manner, taking the help of relevant data. Finese PR believes that an effective grassroots level programme can help in Community Relations as well as Issues Management.